July 28, 2025
The Power of Storytelling in Business
In this conversation, Nathan and Alex discuss the challenges and experiences of starting a business in a new country, emphasizing the importance of storytelling in networking and personal branding. They explore how to find one's voice as a founder, the significance of reframing personal narratives, and the power of perception in business interactions. The discussion also touches on the emotional aspects of leadership, including the acceptance of being the 'bad guy' when necessary, and the duality of framing and telling stories effectively to engage audiences.